Startup Life

The Danger of Examples…

September 18, 2017 Eli 0

I was talking with a founder the other day and they were espousing all the great things about their startup.  By and large I was sold on the idea, but […]

Startup Life

Listening to Tone Instead of Words

September 18, 2017 Eli 1

My career has put me into in an odd position when it comes to to the concept of “truth”. It’s not that “truth” escapes me, but rather truth is generally […]

Startup Life

What Customer Did You Lose?

September 15, 2017 Eli 1

I was talking with a startup the other day, and I thought everything was going well right up until they started talking about the paint.  The startup has done some […]

Startup Life

Advice that’s Replicateable

September 14, 2017 Eli 2

On a rather routine basis I get the question of why the hell anyone should listen to me, and to be fair this is a good question that you should […]

Startup Life

I Don’t Wanna

September 14, 2017 Eli 7

When I started working on Failed Normal the idea was that I was going to continue creating a large amount of video content.  I setup Vimeo so that I could […]

Startup Life

Bodega Startup Attacked by Hipsters

September 14, 2017 Eli 4

I woke up this morning, sipped my cup of coffee, and learned of the evils of a new startup called Bodega.  Bodega is essentially a fancy vending machine with a […]

Startup Life

Churn and Addressable Market Space

September 11, 2017 Eli 0

The concept of churn and the overall addressable market space is something that many startup founders do not think about.  Founders use an odd variation of math where the minus […]

Startup Life

You Can’t Buy “Authentic” Marketing

September 11, 2017 Eli 0

Thanks for your reply. But your site FailedNormal.com is not very related to our products in general topics and other parameters like domain authrioty and traffic. I don’t mean that […]

Startup Life

Approaching People for Business

September 8, 2017 Eli 2

Knowing how to approach people in regards to business is a vital skill in the tech world.  You basically have to convince people with far more experience, clout and resources […]

Life on the YouTube Plantation

Building a YouTube Competitor…

September 8, 2017 Eli 2

So… I guess I’m having a Skype meeting with a founder who wants to create a competitor to YouTube next week… yup… I feel like I’ve had this conversation before… […]

Startup Life

Buying Art

September 7, 2017 Eli 3

I just spent a few days down in Asheville NC during which I spent some time shopping to add to my art collection.  I’ve been collecting art for a long […]

Startup Life

Giving Up on Best Buy

September 2, 2017 Eli 6

I’ve been buying items from Best Buy for years.  Long after Amazon became the far cheaper alternative I would trudge down to the local Best Buy because I actually believe […]

Startup Life

Tracking Goals in Google Analytics

August 31, 2017 Eli 5

Here’s the thing.  I don’t care what you think.  Frankly I don’t really care what I think. The argument that will either settle my anxiety, or change my mind is […]

Startup Life

Talking About Money is Not Evil

August 31, 2017 Eli 4

One of the things viewers tried to gig me on most while on YouTube was the fact I talk about money in almost all of my videos.  There is this […]

Startup Life

eBooks vs Membership Blog

August 30, 2017 Eli 2

I’ve been asked for years why I don’t write books, and now that I’ve dumped YouTube the question is more relevant.  There are a few reasons that revolve around my […]

Startup Life

Constant Worry as a Founder

August 30, 2017 Eli 5

“Aren’t you worried that…?” Let me stop you right there.  Before you, my wife, or any other reader goes any further.  The answer is, “Yes”.  I’m absolutely worried.  I’m utterly […]

Startup Life

Weather Considerations for Startups

August 28, 2017 Eli 0

Running a startup, or any type of tech company requires a tremendous amount of commitment. There are long days, long weeks, long months and many times very long years of […]

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